I should probably specify that I’m going to be reviewing the Korean versions of all the songs, thus EXO-K. But I’m still going to refer to the group collectively as EXO, and how  the significance of their debut opens a new chapter in SM Entertainment‘s history. More on that later.

I first wanted to write a review for EXO when they released their debut single “What Is Love” back in January. And so, I began working on an image:

I thought “Nah, I’ll just wait until they release their album”. Nearly three months(!) later, here I am, finally working on this review. SM has released more teasers for EXO in the last few months than the number of K-pop groups who have debuted since January. Which in K-pop these days implies a lot! The number of teaser videos were turning into a joke and I started to care less and less about EXO. But now, after the album finally released, all I can say is nobody – including me – can ignore EXO’s presence in K-pop! Continue reading “EXO – ‘MAMA’ album review: SM Entertainment enters a new era” »